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TSUMo Snacks Unveils ‘Good Fortune Bundle’ to Celebrate AAPI Heritage Month

May 5, 2023

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Oakland, CA--TSUMo Snacks, a THC-infused edibles pioneer, has introduced the "Good Fortune Bundle" in recognition of Asian American and Pacific Islander (AAPI) Heritage Month. 

The bundle features a diverse collection of premium cannabis products from top AAPI-owned California brands, showcasing an array of flavors and innovations. Available at select retailers until May 31, a portion of sales will support Asian Americans for Cannabis Education (AACE), an organization dedicated to educating Asian Americans about the benefits of cannabis.

With only 2.4% of US cannabis businesses under Asian-American leadership, the "Good Fortune Bundle" seeks to highlight the richness of Asian-American cannabis culture through collaboration, community, and cannabis. 

TSUMo Snacks and its partner brands, Bloom Brands, Elefante Inc., Pure Beauty, and Sundae School, have come together to create a unique offering that accentuates each company's distinctive products and connections to AAPI culture.

According to the Business Wire release, the bundle ranges from $45 to $60 and includes TSUMo Snacks' Spicy Cheesy Ramen puff collaboration with renowned chef Roy Choi and other AAPI-inspired cannabis products. It is available at MedMen locations throughout California, Caliva, Amuse, and Nugg Club. 

Each brand will donate 50 cents to AACE for every bundle sold, which helps destigmatize cannabis through education, networking, social media, and other resources.

Caroline Yeh, CEO and Co-founder of TSUMo Snacks, expressed the hope that the "Good Fortune Bundle" would empower and inspire the next generation of AAPI cannabis industry professionals, as well as spark dialogue about issues affecting Asian communities concerning cannabis use and acceptance. 

In a time when the AAPI community faces hate crimes and discrimination, this initiative aims to amplify AAPI voices and celebrate the richness of diverse cultures, making cannabis more accessible to all.

Learn the full release published by Business Wire here.