Las Vegas, NV--Thrive Cannabis Marketplace announced in a press release the appointment of Brandon Wiegand as Chief Operating Officer, effective immediately. In this role, Brandon will oversee the day-to-day management of the business to ensure operational efficiencies and regulatory compliance in support of Thrive's long-term growth.
[Image of Brandon Wiegand, COO, via Thrive Cannabis]
Brandon brings more than 8 years of leadership experience in Nevada's cannabis industry, with significant expertise in developing, launching and leading vertically integrated companies. Prior to joining Thrive, Brandon served as the Chief Commercial Officer for TheSource+ Holding, where he successfully led the company's transition from a public to private entity, planned and executed the openings of additional dispensaries across the state, and drove all revenue-generating activities to support the scale and profitability of the company.
"Brandon has a distinguished track record of scaling organizations, improving efficiencies, and navigating regulatory compliance in Nevada," said Mitch Britten, CEO & Managing Partner of Thrive Cannabis Marketplace, in the press release. "We are thrilled to have him on board as his expertise and experience will be invaluable in this new period of growth and development at Thrive."
"With extensive retail and wholesale cannabis experience focused on rapidly growing and scaling teams to deliver results, I am confident I will excel as Chief Operating Officer at Thrive," said Brandon. "I have always admired and respected the culture and ethos of the Thrive team — this is a group that truly cares about their people, the plant, and their community."
Before his work at TheSource+ Holding, Brandon was the Director of Operations at The Grove Investment Group, a vertically integrated cannabis enterprise in Nevada, and was responsible for developing and implementing standard operating procedures to ensure organizational compliance with Nevada regulatory requirements, managing the production, branding and distribution of concentrated products.
Brandon currently serves as the President of the Nevada Cannabis Association, the state's oldest and largest cannabis trade association. He received his BSBA in Real Estate Finance from the University of Nevada, Las Vegas.
Read the original release.