Key Takeaways
- Pamos expands into Florida, Georgia, and South Carolina.
- Products include hemp-derived Delta-9 THC beverages.
- Expansion was driven by rising demand for nonalcoholic, cannabis-infused drinks.
- Partnerships with major retailers enhance market presence.
- Advocacy for regulation through the Cannabis Beverage Association.
National Expansion in the Southeastern States
Pamos Cannabis Cocktails & Spirits announced in a news release that it launched its Delta-9 THC beverage brand across major retail chains in Florida, Georgia, and South Carolina. This strategic move aligns with the growing consumer interest in nonalcoholic alternatives and regulated cannabis products in the United States.
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According to CEO and Co-Founder David Mukpo, the introduction of Pamos products in these states underscores a significant shift in consumer preferences and acceptance. "Seeing the largest retailers and distributors across Florida, Georgia, and South Carolina bringing Pamos to their customers is continued evidence that consumer demand for these products is being noticed by mainstream operators across the country," Mukpo stated.
Retail Presence and Distribution
Pamos has secured a robust retail presence:
- South Carolina: Available in over 100 traditional retail locations, including the state's two largest liquor chains.
- Georgia: Distributed through a network of beer, wine, and spirit distributors, with availability in alcohol retailers, restaurants, and hotels.
- Florida: Positioned in the largest retail chains, making it the second-largest market for Pamos.
These expansions highlight Pamos's strategy to partner with well-established retailers and distributors to integrate hemp beverages into traditional alcohol offerings.
Product Portfolio and Market Activation
Pamos's product lineup includes award-winning nonalcoholic spirits and ready-to-drink canned cocktails in flavors like Peach & Guava Bellini and Tropical Mai Tai. The products are being introduced with dedicated retail displays, cooler doors, and local market activations focused on consumer education.
The rollout in these states also complements Pamos's presence in other markets, such as Texas, where it operates in over 200 Spec's Wine, Spirits & Foods locations.
Advocacy for Responsible Regulation
The legalization of Delta-9 THC under the 2018 Farm Bill has spurred innovation in hemp-derived products. Pamos, alongside the Cannabis Beverage Association (CBA), advocates for responsible regulations in the cannabis beverage industry. Diana Eberlein, Chair of the CBA, praised southeastern retailers for integrating Delta-9 THC beverages, emphasizing the importance of regulatory frameworks that align with existing alcohol industry standards.
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"As we work to pave the way for the hemp beverage category, it's crucial to seize opportunities arising from industry and regulatory developments," Eberlein commented, highlighting the potential impact of the recent Farm Bill amendment.
Conclusion
Pamos Cannabis Cocktails & Spirits continues to lead the way in the cannabis beverage market, combining innovative product offerings with strategic market expansions and regulatory advocacy. As consumer demand for nonalcoholic cannabis-infused beverages grows, Pamos is well-positioned to capitalize on this trend, ensuring its products meet high standards and gain wider acceptance.
About Pamos Cannabis Cocktails & Spirits
Founded in 2021, Pamos offers nonalcoholic, cannabis-infused alternatives to traditional cocktails and spirits. It targets both new and seasoned cannabis consumers. Focusing on cocktail culture, Pamos aims to introduce a broad audience to the benefits of cannabis beverages.
About the Cannabis Beverage Association
Established in 2019, the Cannabis Beverage Association advocates for the burgeoning cannabis beverage industry, promoting diversity, safety, and reliable manufacturing. For more information, visit cannabisbeverageassociation.org.
This expansion enhances Pamos's footprint in the southeastern U.S. and signifies a broader acceptance of cannabis beverages in mainstream retail channels.
Learn more in this news release.
[Images via Pamos]