Kansas City, MO--Greenlight announced in a news release the launch of adult-use sales across the Company's Missouri dispensary locations.
Missouri is Greenlight's home state, where the Company is the largest vertically integrated operator with retail, manufacturing, and cultivation facilities. Greenlight has dispensary locations across St. Louis, Kansas City, Southeast, and Southwest Missouri, with plans to open more retail locations this year.
Greenlight has implemented new adult-use-friendly activations to enhance the consumer purchasing experience, including drive-throughs, remodeling, and 195 across its retail locations. According to MJBizDaily estimates, the Missouri cannabis market could reach $550 million in first-year sales, with fourth-year sales projected to jump to $800 million-$900 million.
"Today is a historic day for Greenlight and the state of Missouri," said John Mueller, Co-Founder, and CEO of Greenlight, in the news release. "Given the thriving patient community and surrounding borders, we anticipate Missouri to be a billion dollar market by 2024. We're looking forward to serving our new community of adult-use consumers as every dollar we sell in a taxed and regulated market is one less dollar going to the black market, Greenlight has been preparing for adult use since November, doubling cultivation, adding drive-thru enhancements, digital kiosks and expedited lines for patients. We're ready."
Greenlight continues to expand its operations and dominate in limited license states, including Missouri, Arkansas, West Virginia, Illinois, and South Dakota. Greenlight has 33 cannabis dispensary licenses, more than 150,000 square feet of cultivation and manufacturing, and plans to operate 40 dispensaries in 2023.