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Florida’s August Cannabis Sales Soar to $92 Million Amid Push for Home Cultivation

Sep 18, 2023

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Tallahassee, FL--As medical cannabis sales in Florida skyrocket to new highs, parallel movements to expand the industry and give residents more personal freedom in cannabis cultivation gather momentum.

[Image via Creative Commons]

According to a Business Of Cannabis report, Zuanic & Associates has unveiled a report detailing that medical cannabis sales hit a staggering $92 million in August. 

This figure plays a significant part in the three-month sales total of $480 million, catapulting the industry's valuation to $1.44 billion. 

Florida's consistent growth is evident as sales between June and August jumped 13%, outperforming the growth rates seen in previous quarters.

Pablo Zuanic, from Zuanic & Associates, remarked on the market's potential. 

“Certainly, rec legalization is the next big catalyst for this market," he said, per the report. "But in the meantime, we note this is already a sizable medical market at >$1.4Bn, with volume growth north of 30%. 

Zuanic also highlighted the stabilizing prices after a 20% deflation and expected more industry consolidation after the HHS rescheduling news.

The report noted that another economic boost might be on the horizon. 

With the 2024 ballot initiative that could legalize adult cannabis use, officials from the Financial Impact Estimating Conference (FIEC) predict state sales tax generation could potentially be upwards of $431.3 million, depending on tax structures.

The Push for Home Cultivation

The discourse has been around for a while. According to a Marijuana Moment report, separate from the ballot on adult-use cannabis, there's a groundswell of support for allowing medical marijuana patients and their caregivers to cultivate cannabis at home. Activists have mobilized, with signature-gathering campaigns making waves online and at medical marijuana dispensaries.

Josephine Krehl, from The Flowery dispensaries, shared her enthusiasm. 

“We have petitions in each of the dispensary locations,” she said, per the report. Many other dispensaries and clinicians have also taken up the cause to amass one million signatures by January.

The report noted that, however, this will be a challenging feat. Over 890,000 valid voter signatures are needed to get the initiative on the ballot.

Moriah Barnhart, from Wise and Free Florida, remains optimistic, noting that with numerous dispensaries across the state participating, they could reach their ambitious goal by year-end.

Varying Voices

While some dispensaries back the movement wholeheartedly, others have shown lukewarm support. 

Trulieve, one of the largest cannabis operators, has shown mixed signals about the home grow initiative. While the company expressed initial support, it has yet to contribute financially to the campaign.

The report noted that dispensary operators like The Flowery believe in supporting personal freedoms. Krehl emphasized this stance, pointing out that The Flowery's entire team, up to the executive level, immediately jumped on board the initiative.

But not all are on board. Law enforcement, anti-drug organizations, and drug treatment centers have shown resistance. While some bills introduced in the past contained home cultivation provisions, they've faltered along the way.

There's a palpable tension as the cannabis industry, advocates, and officials wait for the next steps. 

The potential of a booming industry and more personal freedom in cultivation hangs in the balance. With so much at stake, all eyes are on Florida's evolving cannabis landscape.