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Cookies Taps Cirona Labs For Innovation and Product Formulation Partnership

Sep 19, 2022

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Geneva, NY--Cookies announced in a press release a new innovation partnership with Cirona Labs (“Cirona”), a New York-based cannabinoid ingredient and product manufacturer. Leveraging its industry-leading water-soluble technology, Cirona will help reformulate certain on-shelf Cookies’ products, and develop new ones to expand Cookies’ footprint in hemp-derived cannabinoids.

Later this Fall, Cookies will launch a variety of infused products including capsules, beverages, topicals, and tinctures featuring an array of cannabinoids and terpenes. Each product is formulated for fast onset, high bioavailability, and great taste, supported by Cirona’s vast R&D library of emulsions and powders. The Cookies products will be available across the United States, as well as online at Cookies Store.

“Cirona Labs has demonstrated best-in-class technology for infusing cannabinoids into all types of products. We’ve been impressed by its scientific approach to innovation in our industry and we know our customers will be impressed by the taste and efficacy of its creations,” said Parker Berling, President of Cookies, in the press release.

“Cookies built a loyal fanbase because of its high-quality flower product. This same fanbase is just as discerning when it comes to new methods of consumption that utilize the latest infusion technology,” said Hunter Friedland, Founder and CEO of Cirona Labs, in the release. “This project has been an exciting challenge for our team, as we were tasked with developing custom emulsions for several different formats. This partnership validates the need for precise water-soluble ingredients backed by science.”

With a focus on emulsion chemistry and food science, Cirona has set an industry standard for cannabinoid innovation through the creation of water-soluble solutions and liquid emulsion blends that elevate product quality and deliver consistent experiences.

See more in this report.