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Brelixi Unveils Cannabis-Infused Drink Mixes Amid Rising Cannabis Beverage Market

Sep 9, 2023

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New York, NY--Brelixi has unveiled its proprietary nano cannabis-infused instant drink mixes. 

[Image via Brelixi]

With the expert touch of female food scientist Breanna Neff, the brand bridges advanced science and holistic wellness. 

Available in two distinct flavors – Elderberry and Hibiscus Lemonade infused with 30 mg of CBD and Yuzu Turmeric Lemonade offering 20 mg of THC – brelixi employs state-of-the-art nano cannabis technology. 

This ensures users experience faster onset times within 5-10 minutes, distinguishing it as one of the most rapid and enduring cannabis products in the marketplace.

According to a PR Newswire release crafted meticulously by Breanna Neff, Founder, and Chief Food Scientist, brelixi offers many health benefits, including enhanced hydration, stress relief, fortified immunity, and more. 

"brelixi is a celebration of wellness through cannabis," Neff commented in the release. 

"As a Black female founder, I'm dedicated to not only destigmatizing cannabis but offering a flavorful, discreet, and personalized consumption avenue," he added.

The release noted that the brand advocates its "Know Your Dose" mantra for optimal results. 

To relish brelixi's offerings, consumers can mix one stick in 8 or 16 ounces of water, starting with half the recommended amount and adjusting the dosage over 5-10 minutes. At $12 per stick or $45 for a 5-pack, consumers can purchase brelixi nationwide, subject to state regulations, online and in select outlets.

Global Market Trends: Cannabis-Infused Beverages on the Rise

As stated in an article published in Mugglehead Magazine, according to a study by Vantage Market Research, the international market for cannabis-based alcoholic beverages is on an impressive growth trajectory. 

Expected to reach $1.1 billion by 2030 from $0.4 billion in 2022, this market is predicted to soar with a Compound Annual Growth Rate (CAGR) of 13.3% from 2023 to 2030.

The article noted that this surge is attributed to the increasing legalization of cannabis and the rising trend of health-conscious consumers looking for alternatives to traditional alcoholic drinks. Innovations such as CBD-infused beer, cannabis cocktails, and THC-infused wine are generating consumer interest.

Companies like New Age, Inc, ThInc.lkaline Water Company Inc., and Canopy Growth Corporation are leading the charge in this growing market. 

North America currently reigns supreme in this market, having commanded a 40.3% revenue share in 2022. Nevertheless, the Asia Pacific region is anticipated to witness explosive growth soon.

The article added that challenges like the evolving regulatory landscape and state-specific cannabis rules present obstacles for new entrants and may pose potential risks for consumers. 

However, as global interest in cannabis-infused beverages continues to surge, the sector is expected to expand considerably in the upcoming years.