West Palm Beach, FL--BRĒZ, a groundbreaking social tonic infused with cannabis and Lion's Mane mushrooms, announces its direct-to-consumer launch across the US today. Designed as a 1:1 alcohol substitute, the beverage offers a gentle, stackable cannabis experience suitable for both canna-curious and seasoned consumers.
[Image via BRĒZ]
Founded by Aaron Nosbisch, CEO of Lucyd, the largest social advertising agency in the cannabis industry, BRĒZ aims to provide a healthier, effective alternative to alcohol. Nosbisch envisions the tonic revolutionizing both the cannabis and alcohol sectors.
According to BRĒZ, the next-generation social tonic combines micronized full-spectrum hemp—a federally legal form of cannabis—with organic Lion's Mane, an adaptogenic mushroom known for its energy and clarity benefits. The beverage's THC, CBD, and minor cannabinoids create a calming, inspiring sensation. Each 7.5 oz can contain 25 mg of Lion's Mane, 2.5 mg of THC, 5 mg of CBD, and 5 mg of minor cannabinoids, delivering a full-spectrum natural entourage effect.
BRĒZ, based in West Palm Beach, Florida, is produced in small batches in Sarasota. Lemon's debut flavor blends Italian lemons, elderflower, and limonene for a zesty, aromatic experience. The brand plans to introduce more flavors and effects later this year.
Currently, BRĒZ is available for direct-to-consumer delivery in 33 US states. The company aims to inspire other brands to offer hemp-derived products as healthier alternatives to alcohol. Prices start at $24.50 per 6-pack for subscriptions and $35 per 6-pack à la carte.
Learn more in this release on Yahoo! Financing.